As I have touched on before - there is gold in SMS marketing. The New York Times picked up on this today. My favorite quote came from local analyst extraordinaire, Greg Sterling:
“This is going to ramp up much faster than the Internet did, it took 10 years and the proliferation of broadband for marketers to do things online that were predicted early on. This will take half the time or less.”
So, I've gone ahead and incremented the 917 area code to start - and have a killer idea to generate opt-ins, just drop me a line ;)
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