Friday, June 1, 2007

Facebook Ad Ratchet

Everyone has been talking about the Facebook API lately - but when I logged in today - something else, uh, jumped right out at me: A big ratchet up in advertising compared to anything I have seen before - I will gloss over the obviously prominent placement and just say this: I measured the areas, and the 2 ads take up precisely 37% of the entire page above the fold.

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